Evals Are the New Design Critique
Building resilient AI systems through evaluation-driven development
Read →UX Researcher who builds.
I lead research for complex products -- and I'm technical enough to build what the research calls for. 50+ studies, multiple shipped AI tools, and the belief that insight without implementation is just a PDF.
Currently leading product research at IQVIA. Previously at Google, UnitedHealthcare, and cove.tool.
// Companies
// Selected Work
Research I've led and tools I've built -- usually both at once.
Medicare Enrollment
Doubled digital enrollments. Led 20+ studies as sole researcher embedded with product and engineering.
Google Planning Tool
14+ studies for AI-powered space planning. Unblocked 50% of target users, informed 20+ feature improvements.
Research Copilot
Multi-agent AI for research synthesis. Python, FastAPI, React, GPT-4, FAISS.
AEC Hub
Intelligence platform for AEC industry. Data dashboards, automated content pipelines, Stripe billing.
// Writing
How I think about research, AI, and what's next for both.
AI-Augmented UX Research
Turning research insights into living organizational knowledge systems
Read →AI-Augmented Workflows for UX Research
How I cut research turnaround from 3 weeks to 1 week using AI
Read on Medium →// About
About
I'm a UX researcher who builds end-to-end.
Most researchers hand off findings and hope something ships. I lead the research -- 50+ studies across healthcare, enterprise software, and design technology -- then I build. Full-stack applications, AI agents, data pipelines, production features. Not prototypes-to-prove-a-point. Working software that solves the problem the research identified.
I got here through an unusual path. I started in architecture -- designing buildings, managing construction projects in Central America, teaching computational design. That background gave me a bias toward making things, not just analyzing them. When I moved into product research, I brought the builder's instinct with me.
The tools I work with reflect that range: Python, React, Next.js on the engineering side. FastAPI, GPT-4, Claude, FAISS, CoreML on the AI side. Dovetail, Maze, Mixpanel, and good old spreadsheets on the research side. I don't think of these as separate skill sets. They're how I close the gap between insight and implementation.
Based in Atlanta. Currently at IQVIA. I do my best work on teams where research and engineering aren't separate conversations.
// Say Hello
Say Hello
I like conversations about research, AI, and teams where understanding users and building intelligent systems are the same job.